Most Popular Drinks in the World You Should Try Right Now

Key Takeaways

• Functional beverages, sugar-free sips, and low-calorie choices are fueling significant growth, with the non-alcoholic beverage market expected to hit $2.9 trillion by 2035.
• Global trends like health consciousness, sustainability, and premium experiences are reshaping what people choose to drink.
• The top three most popular drinks in the world are tea, coffee, and beer—each enjoyed globally for its unique flavor, cultural significance, and social appeal.

Ever wondered what the most popular drink in the world is? Hint: it's probably already in your kitchen. Drinks have this quiet way of connecting people, whether sharing tea with your grandmother, catching up with a friend over coffee, or toasting with loved ones at the end of a long week.

Across cultures and continents, beverages do more than just quench thirst. They carry stories, start conversations, and add flavor to daily life. From comforting classics to exotic sips, there's a whole world of drinks worth exploring, each with its own taste of tradition.

Most Popular Drinks in the World

Here comes a tasty lineup of drinks loved worldwide, chosen for their massive global consumption, deep cultural roots, and how easy they are to find or make.

Tea

Right after water, tea is the second most consumed beverage worldwide. Because it is high in antioxidants, drinking green and black tea is great for lowering the risk of heart disease, high blood pressure, and diabetes. Meanwhile, yerba mate, popular in South America, is gaining global attention for its energy-boosting effects. In 2024, the yerba mate market was valued at $1.84 billion (€1.62 billion), with projections to grow to $3.27 billion (€2.88 billion) by 2032. This type of tea is known to relieve fatigue and improve concentration and alertness.

Turkey leads in per capita consumption, where tea is a central part of daily life and social gatherings, often served in tea houses and garden settings. Other major tea-consuming countries include Ireland, the United Kingdom, and Iran.

Coffee

Coffee is a global staple, with over two billion cups consumed daily. Finland tops the per capita consumption chart at approximately 12 kg per person annually. In countries like Sweden, the beverage holds cultural significance, where the tradition of 'fika'—a coffee break with pastries—is cherished.

Many enjoy coffee with milk, cream, or sugar to balance its natural bitterness. However, this bitterness, especially in darker roasts, indicates the presence of polyphenols like chlorogenic acid. These compounds act as antioxidants, potentially reducing oxidative stress and lowering the risk of heart disease and type 2 diabetes. While adding milk can mellow the flavor, it may also reduce the availability of these beneficial polyphenols. So, embracing coffee's inherent bitterness not only preserves its rich taste but also maximizes its health benefits.

Beer

Beer remains a favorite alcoholic beverage globally, with the Czech Republic leading in per capita consumption at 152.1 liters per person. Beer is deeply embedded in European cultures, especially in Germany and Ireland; however, the biggest beer market in the world is in China, representing 75% of the total alcohol consumption.

While often seen as just a social drink, certain beers—especially unfiltered or craft varieties—contain small amounts of vitamins, potassium, magnesium, and antioxidants like polyphenols. Historically, beer was considered a nourishing beverage in many cultures, even referred to as "liquid bread." This idea was famously echoed in old Guinness campaigns that claimed, "Guinness is good for you," promoting it as a source of strength and iron. Though not a healthy food, moderate beer consumption can offer modest nutritional benefits.

Milk

Milk is a dietary essential in many countries. India leads in consumption, with 89 million metric tons consumed in 2024. What sets milk apart is its versatility: it's not only enjoyed on its own but also forms the base for various dairy products like cheese, yogurt, and butter.

In Western societies, milk has been deeply integrated into daily life, often associated with strength and health, as it famously contains 18 out of 22 essential nutrients like calcium, magnesium, and vitamin C. This cultural significance is evident in traditions like the American "Got Milk?" campaign and the European emphasis on dairy in meals.

With the exception of India, many Asian cultures tend to consume less milk, partly due to high rates of lactose intolerance. For example, over 90% of East Asian populations are lactose intolerant, leading to a preference for fermented dairy products or plant-based alternatives. Despite this, milk consumption in Asia is rising, influenced by globalization and changing dietary habits.

Soft drinks

Soft drinks, including sodas and flavored beverages, are widely consumed globally. In fact, there's been a 16% increase in consumption since 1990. The country leading with the highest number of sugary drink servings per week is Mexico, followed by Ethiopia, the U.S., and Nigeria.

In Mexico, the high consumption of sugary drinks is influenced by factors such as limited access to clean drinking water, making bottled beverages a safer alternative. In regions like Chiapas, Coca-Cola is more accessible and affordable than potable water.

Similarly, in Ethiopia, urbanization and concerns over water quality have contributed to increased soft drink consumption. With only 23% of households having access to basic water services, many turn to bottled beverages as a reliable hydration source.

The rise in diet soda options has also influenced consumption patterns. While marketed as healthier alternatives, studies suggest that artificial sweeteners in diet sodas can lead to mental health concerns along with other risks. However, despite health concerns, the affordability and cultural entrenchment of sodas continue to drive their popularity worldwide.

Wine

Wine is among the oldest known beverages, with its use dating back to ancient civilizations. While wine consumption has seen a decline globally, as more and more people are reducing their alcohol intake, countries like Portugal, Italy, and France maintain high per capita consumption, with Portugal at 61.1 liters per person in 2024. In many European cultures, wine still holds a valued place in social and cultural gatherings, often associated with refinement and tradition.

Modern research suggests that moderate red wine consumption may offer cardiovascular benefits due to antioxidants like resveratrol, which can improve heart health and reduce inflammation. However, just like with any alcohol, excessive intake increases the risks of liver disease, certain cancers, and other health issues. So, while moderate consumption may have benefits, it's essential to approach wine intake with caution.

Energy drinks

Energy drinks have gained popularity, especially among younger demographics seeking quick boosts of energy. They are often consumed by individuals needing increased alertness or during physical activities. While specific global consumption statistics are limited, approximately $193 billion (€170 billion) were accumulated as revenue from energy drink sales (2023).

Energy drinks often include herbal ingredients like ginseng, guarana, and green tea extract, which are marketed for their energy-boosting properties. Ginseng is believed to enhance brain function, while guarana and green tea extract contain natural caffeine, contributing to increased alertness.

However, overconsumption of energy drinks can lead to adverse health effects, including cardiovascular issues, nervous system disorders, and potential addiction. Excessive intake may also result in symptoms such as increased heart rate, high blood pressure, anxiety, and sleep disturbances. It's important to consume these beverages in moderation to avoid such health risks.

Juices

As people seek a healthier lifestyle, the consumption of juices has steadily increased by 21% over the past year. Juices are appreciated for their taste and nutritional value, often consumed during breakfast or as a refreshing drink.

However, juicing often removes dietary fiber, which is essential for regulating blood sugar levels and promoting satiety. This absence of fiber can lead to rapid sugar absorption, increasing the risk of insulin resistance and type 2 diabetes.

Recent studies indicate that consuming sugar in liquid form, such as in fruit juices, poses a greater health risk compared to whole fruits. Therefore, while juices can be part of a healthy diet, moderation is key, and whole fruits are generally the preferable option.

Cocktails

Cocktails are a staple in social settings and celebrations, regarded as one of the most consumed drinks globally. Cocktails are popular in urban areas worldwide, often featured in bars and restaurants. They combine various spirits with mixers to create diverse flavors.

Cocktails have a rich history, evolving from medicinal concoctions to symbols of sophistication and leisure. The Martini, with its origins tracing back to the late 19th century, gained prominence during the Gilded Age and remained popular through the mid-20th century. Its appeal waned in the 1960s due to changing tastes and the rise of other beverages, but it has since experienced a resurgence, celebrated for its elegance and simplicity.

In contrast, Mojito has its roots in 16th-century Cuba, initially crafted as a medicinal remedy known as "El Draque." It evolved into a popular cocktail by the 19th century, especially among Havana's upper class. The Mojito's popularity fluctuated over time, experiencing a decline in the U.S. after the Cuban Revolution but resurging in the early 2000s, partly due to its feature in the James Bond film "Die Another Day."

Hot chocolate

Beyond tea and coffee, hot chocolate is another hot beverage enjoyed globally with deep historical roots. Originating in ancient Mesoamerica, civilizations like the Mayans consumed a bitter, spiced cacao drink, mixing it by pouring it back and forth from a cup to a pot, forming a thick foam. Introduced to Europe in the 16th century, the drink evolved into a sweetened, comforting beverage, gaining popularity among the aristocracy.

Today, hot chocolate is enjoyed worldwide in various forms, from Italy's thick cioccolata calda to Mexico's spiced champurrado. The global hot chocolate market reflects this enduring popularity, valued at approximately $21 billion in 2025 and projected to reach $30 billion by 2034.

Popular Beverages on the Rise

As global tastes evolve, several beverages are gaining popularity, driven by health trends, social media influence, and generational preferences.

• Kombucha: This fermented tea, known for its probiotic benefits, has seen significant growth. In 2023, North America led consumption with over 670 million liters per year. Its popularity has also risen in Europe, where Germany accounted for 34% of the region's total consumption that year.
• Plant-based milks: Alternatives like oat, almond, and soy milk are becoming mainstream. Asia dominates the market, generating $13.4 billion (€11.7 billion) in revenue in 2023, with China leading at $9.5 billion (€8.3 billion).
• Sparkling water: With a shift away from sugary sodas, sparkling water consumption is on the rise. While the global sparkling water market stands at $32.6 billion (€28.6 billion), trends project an increase to over $72 billion (€63 billion) by 2030.
• Bubble tea: Originating from Taiwan, bubble tea's global market is projected to grow from $2.34 billion (€2 billion) in 2025 to $4.78 billion (€4.2 billion) by 2032. It's particularly popular among millennials and Gen Z, with significant growth in Asia-Pacific and North America.
• Non-alcoholic drinks: As more consumers prioritize health, interest in no- and low-alcohol cocktails is on the rise. Mocktails now attract 23% of consumers, while virgin cocktails appeal to 20%.

How Beverage Popularity Differs by Region

Beverage preferences vary significantly across regions, influenced by cultural traditions, religious practices, and climate conditions.

• South America: Yerba mate is a staple, especially in Argentina, where over 90% of households consume it regularly. It's traditionally shared among friends and family, symbolizing hospitality and social bonding.
• India: Lassi, a yogurt-based drink, is especially popular in the Punjab region. It's cherished for its cooling properties, making it ideal for the hot climate.
• Western countries: There's a high consumption of sugary beverages and fruit juices. For instance, New Zealand and Nordic countries top the list for fruit juice and milk consumption, respectively.
• Eastern countries: Traditional teas, like green tea in China and Japan, are prevalent and often chosen for both cultural and health reasons.

Religious practices also impact drinking habits; for example, in predominantly Muslim countries, non-alcoholic beverages are more common due to religious restrictions. Climate influences choices, too; hot regions favor cooling drinks like lassi, while colder areas prefer warm beverages like tea or coffee.

Trends in Global Beverage Consumption

Our drinking choices are constantly changing. More people are ditching sugary, artificial drinks and reaching for healthier, cleaner options. Whether driven by wellness trends, environmental concerns, or technology, the global beverage scene is bubbling with change.

Functional beverages, sugar-free sips, and low-calorie choices are fueling significant growth, with the non-alcoholic beverage market expected to hit $2.9 trillion by 2035. Sustainability is also a top priority, as consumers want recyclable packaging and ethically sourced ingredients.

There's also a growing trend toward premiumization. People are drinking less but spending more on higher-quality drinks, especially in categories like wine, craft beverages, and health tonics.

In emerging markets, tech is reshaping how people access and enjoy beverages. From smart home brewers to app-based delivery and vending machines with AI, convenience and customization are taking center stage. The smart beverage machine market alone is expected to reach $3.1 billion by 2032.

A World of Flavors: How Drinks Connect Cultures

From steamy cups of tea in Asia to chilled glasses of wine in Europe, the most popular drinks in the world reflect the rich diversity of cultures, climates, and traditions. What we sip says a lot about where we're from, what we value, and even where trends are headed.

As health, sustainability, and innovation reshape global tastes, there's never been a better time to explore the world of beverages. If you're passionate about food and drink, why not turn that curiosity into a career?

Check out our Bachelor of Arts in Culinary Arts at Culinary Arts Academy Switzerland (CAAS) and take your first step into the vibrant world of global hospitality!

Frequently Asked Questions (FAQs)

What is the most popular alcoholic beverage in the world?

Beer holds the title of the most consumed alcoholic beverage globally.

What are the healthiest popular drinks?

Green tea, kombucha, and fresh vegetable juices are considered among the healthiest due to their antioxidants, probiotics, and nutrient content.

What are some cocktails you should learn to make?

Start with classics like the Mojito, Margarita, Old-Fashioned, and Negroni—easy to master and always a hit.